Breaking Product Photographer Rules Can Lead to Better Results

We will all have read about the fundamental rules in photography, often finding sources that argue against those rules to make it even more confusing. As a result, it can be difficult as a product photographer or packshot studio to move away from standard, safe rules that people live by such as the rule of […]

A Product Photography Guide to Reflections

We often write about lighting and its importance in the world of product photography. What we haven’t discussed quite as much is the topic of reflections and the role they play in photography, particularly in more challenging areas such as jewellery photography. Overview of reflections Let’s start with the fundamental rule of reflection. Should a […]

Amazing Prop Ideas for Beverage Product Photography

As a product photographer or packshot studio, you will likely have been involved in creating stunning product shots for a food and drink company. Equally, you may have wanted a fashion photoshoot to incorporate drinks into the story and there are some fantastic prop ideas out there to deliver excellent results. We’ve put together a […]

Shoe Photography Tips For a Product Photographer

Within the world of fashion, a product photographer will often have to work on footwear, whether trainers or smarter footwear. As a commercial photographer, it is important to understand the best approach to this kind of project and we’ve put together some helpful tips. It is our belief that by following key pieces of advice, […]

A Useful Guide to the World of Softboxes

A softbox is one of the most popular and frequently used lighting tools in product photography. It is of particular importance for those studios working with jewellery photography and fashion photography who want to really have control over the lighting they are using. What is a softbox? These devices are relatively simple in their design […]

Top Editing Tips For A Product Photographer

As a product photographer, you will be doing your best to get stunning images that your clients will love. One part of this process is the editing phase and we’ve put together some top tips for editing your images. This is particularly important when working with small, intricate or highly detailed products, such as jewellery […]

Why Getting Lighting Right is The Key to Success

With this article, we have decided to touch on why getting the lighting right means getting product photography right. As a packshot photographer, there are some interesting rewards that come from taking the time to understand and perfect lighting. Get creative It can be easy to focus on following strict rules and guidelines to get […]

6 Fantastic Tricks for Food and Drink Photography

Working in the world of product photography, you get the opportunity to work on a range of products, brands and sectors. It may be clothing photography one week, or food photography the next and today we are going to highlight some fantastic tricks for getting stunning food and drink product photographs. Colourful Images It may […]

Why 360-Degree Product Photographs Are So Important

A 360-degree product photograph has become one of the most important shots for any product photographer or packshot studio. This is in part due to the competitive nature of e-commerce and the need to find innovative ways to improve conversion rates. Compare an e-commerce store to a bricks and mortar store. Your customers can’t interact […]

Top Tips for Colour Combinations in Product Photography

Product photography is all about making a product stand out from the crowd, drawing traffic to a particular website and converting them into sales. A big part of delivering stunning photographs is making sure you get the right colour combinations. We’ve put together some top tips that map across all aspects of product photography, including […]