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How Can I Improve My E-Commerce Photography Action Shots?

How Can I Improve My E-Commerce Photography Action Shots? For those of us who work within e-commerce photography studios or as freelance packshot photographers, the idea of action shots is not something that frequently comes up. However, there will be times when you...

What Are Easy Ways To Improve The Composition of My Shots As A Product Photographer?

A product photographer should always be searching for those improvements that make the service you provide better. It may be learning a new technique or piece of equipment, or simply making very minor improvements to how you shot a product in your packshot studio....

Can You Add Impact To A Shot As A Product Photographer By Showing Less In The Image?

Can You Add Impact To A Shot As A Product Photographer By Showing Less In The Image? As a product photographer, you are often tempted to fill a shot with wonderful, interesting items to help catch the imagination of the customer. However, this can often cause the...

Fashion Photography, Mannequins vs. Models.

There are no hard or fast rules when it comes to mannequins vs. models for your fashion photography. Both options have a great number of benefits, and we’ve outlined these below so that you can work out the best choice for you and your business. The Cost Factor With...

How to Design an Effective Mood Board

When it comes to brand imagery and the tone of your product photography, it can be difficult to convey exactly what you are looking for. Even if you have strong ideas about the tone and style that you would like, when it comes to explaining it to the photographer it...

Professional Photography Retouching: The Essentials

There are many stages to creating quality product photography and retouching is one of the most essential parts of the process. Why Retouching? While you might imagine that the images come out just right first time, editing is needed even for the most skilled...

The Effects of Lighting in Cosmetics and Makeup Product Photography

One of the challenges that cosmetics and makeup brands often face is creating attractive and absorbing product photography. While clothing and shoes are far easier to “bring to life” by using a mannequin or model, cosmetics are trickier. That’s why utilising the...