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How Can I Improve My E-Commerce Photography Action Shots?

How Can I Improve My E-Commerce Photography Action Shots? For those of us who work within e-commerce photography studios or as freelance packshot photographers, the idea of action shots is not something that frequently comes up. However, there will be times when you...

What Are Easy Ways To Improve The Composition of My Shots As A Product Photographer?

A product photographer should always be searching for those improvements that make the service you provide better. It may be learning a new technique or piece of equipment, or simply making very minor improvements to how you shot a product in your packshot studio....

Can You Add Impact To A Shot As A Product Photographer By Showing Less In The Image?

Can You Add Impact To A Shot As A Product Photographer By Showing Less In The Image? As a product photographer, you are often tempted to fill a shot with wonderful, interesting items to help catch the imagination of the customer. However, this can often cause the...

How Is Social Media Evolving For A Product Photographer?

Social media is part of a digital world that is constantly changing and evolving. A product photographer or packshot studio must live and breath this digital world in order to maximise their potential as a business. Where the challenge begins is making sure we...

How Can I Use People To Enhance My E-Commerce Photography?

E-commerce photography aims to deliver images that attract consumers to a website, product or service. As commercial photographers or e-commerce photography studios, we have a great deal of freedom in terms of what we use to achieve the best possible results. We can...

When should I use a lens hood in photography?

When should I use a lens hood in photography?

Today we’re exploring the topic of when a lens hood should be used as part of your product photography service. When buying a lens as a packshot photographer, it may well have come with one of these but often the more affordable ones don’t. This raises the question of...

What exactly is a JPEG file?

The most popular file format that is used by product photographers and packshot studios. The JPEG file type has become the go-to option but for those new to the industry, it can be confusing to know why and when to use alternatives. Ultimately, the JPEG became the...