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Setting up your Photo Studio for Optimal Product Photography Results

Sep 30, 2019

Setting up your Photo Studio for Optimal Product Photography Results

When we talk about shooting your products in their best light, we mean this in every sense of the word. Our packshot studio is specifically designed to offer the best possible results for every type of product shot but how exactly can you set up your space for best results?

The answer is to plan and prep because this is the most effective way to produce high-quality shots efficiently and accurately. A well-prepared studio will have a versatile base, meaning it can cater to many different styles of shoot from lifestyle photography to every type of ecommerce photography. It should also be equipped to accommodate the post-production process including edits and retouching.

The Props

From a beginners point of view, you should invest in the very basics. Take your time with choosing the best camera and always buy a tripod to support it. We would highly recommend investing in a shooting table – choose a lightweight one made from Plexiglas for a seamless surface that you can light from above or below with attachments to hold lights or other supporting props. Alternatively, you can choose a shooting surface such as an old lightbox table with a white covering that can be purchased from a hardware shop. You will also need to invest in rigging to set up the different attachments which make this a slightly more complicated option but it can be done if you’re willing to put in the time and effort.

The Lighting

Good quality lighting is another crucial factor – if you’re setting up a home studio we would recommend using a continuous light system or source as they’re much easier to get to grips with than more sophisticated options such as strobes. Constant light systems require no tether equipment and they are always ready for your photos without any pre-prep needed. They give a strong, bright light and include daylight balanced bulbs that work well when blended with natural light – the best options also offer controllable light output so you can adjust to your specific shoot brief.

The Equipment

A good photographer needs the best tools. This is why light stands and support should be an integral part of your studio setup. Invest in a good, solid pair because the last thing you need is a precarious situation in your studio and the risk of products getting damaged or shoots physically falling apart. A C-stand is your best bet for large lights – there are plenty of options within this bracket such as a turtle base with removable legs from the centre column. You can also get a super C-stand or use a heavy weight to hold them down if you need even more security, perhaps if the products you are shooting are fragile or very expensive.

Once you’ve set up your studio, make a note of where everything is placed so that if things do get messy, you can quickly and efficiently reinstate your setup. This post covers the very basics that you will need for a successful product photography studio but there are plenty more questions to be answered. If you would like to save yourself a lot of time, energy and stress by placing your imagery in the hands of the experts, give our product photographers a call today to find out more about how our services and experience can help you.

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